content marketing – Page 2

Hot Evergreen Webinar Planner + Tips To Use It

LisaMCopeNovember 17, 2017Leave a comment

Hello there, I hope you're having a fantastic day today 🙂

Do you ever wonder how the BIG name marketers manage to do all those profitable webinars that they use to attract hordes of new customers?

It's because they make them Evergreen!

Well the lovely ladies from Coach Glue created a brand new planner (and if you hurry you can grab it on sale) that will help you learn exactly how to create those profitable webinars yourself.

Evergreen webinars to be precise. This simply means, that it isn't a one-time webinar, but one that works for you for months to come creating true passive income.

What can evergreen webinars do for you and your clients?

Grow your lists in a huge way.
Establish expertise to new audiences.
Give your JV partners or affiliates an opportunity to promote your webinar whenever they need something awesome to tell their people about, growing your reach.
Make sales from your webinar every week, month, and year ongoing.

The benefits are huge! And right now you can get this new planner at a huge discount.

Click here to Get the Brand NEW Planner and Save!

There are so many cool things you can do with this planner too.

Here are 7 ideas to get you started…

Use it to plan your own money-making evergreen webinar. What is the value of getting new leads and sales week after week and month after month with your own webinar? It’s huge!
After you’ve used the planner, put together a case study based on your own results and sell your system as a workshop or ecourse or webinar.
Create an optin from a portion of this planner to grow your lists.
Gather experts and host a telesummit about webinars or list building and use this planner as one of your upsells.
Offer this planner and a quick tutorial video as a bonus when people purchase your favorite webinar tool through your affiliate link.
Design a 7 day challenge around this planner (or an 8 week ecourse) walking your audience through each step with a video, audio, or guest expert interview.
Work through this planner with your clients to help them create their own evergreen webinar. Once it’s planned offer them a package where you’ll implement it for them (or have your team implement it).

If your super fast and luck you won't miss the discounted savings, so click the link below to get your copy.

Click here to Get the Brand NEW Evergreen Webinar Planner Now!

Thanks so much for reading. I appreciate you and I hope you have a great day.

Until later,
Lisa M Cope
Looking for great resources to grow your business?
Look here: http://lisamcope.com/resources

If you have any questions about any of the products or content in this post please let me know. I want you to be able to put them to good use and I'll be glad to help!
Need help: http://www.lisamcope.com/help

Hurricane Irma – Will Your Business Survive a Disaster?

LisaMCopeSeptember 16, 2017September 16, 2017Leave a comment

What a week it has been with no power, but we made it. However, for some (like my sister) in the flood zone who just had to evacuate her home for the second time and all the people who are still suffering without power or worse yet very little food and water it isn’t over yet. They are in my thoughts and prayers!

Thank goodness her and her family are safe here with us and we have electricity again, so we can all do our best to try and get back to some sense of normalcy. There is still a lot of clean up to do and hopefully her home won’t sustain any more damage from the flood waters.

Right now, we have nine people, six dogs and five cats in the house and while we’re bound to get on each other’s nerves at least a little bit the important thing is that we’re all safe and together. Wish us luck!

I must say, I don’t enjoy these mandatory vacations. Being completely cut off is a very scary and frustrating thing. Even though they say it’s possible to run your business on mobile devices this isn’t always easy especially when you have no power for a week and most of the cell towers in your area are out. On a good day, I could send and receive random texts but it was spotty at best.

I am just now sorting through all the emails and messages I received. Doing my best to respond to all the wonderful people, customers and subscribers (like you) who reached out to check on me and my family during the storm. I am overwhelmed by the outpouring of love and support. I’m so thankful. There just aren’t words to express my gratitude.

Until now I really hadn’t thought much about how my business would survive a disaster. Thank goodness, I’ve been doing this for so long that I have certain systems in place to make sure that my income didn’t suffer too much, but this long stretch of not being able to actively participate in my business hurt financially for sure.

It also showed me where my weaknesses are, so as I get back to work I can do my best to fix the areas that are weak and improve my existing systems so if something like this ever happens again my business won’t suffer.

Have you ever thought about what would happen to your business if disaster struck?

As I was sifting through my email I noticed one from Susanne Myers of Piggy Makes Bank. Her and her business partner Tracy Roberts were in the path of Hurricane Irma too. In the email, she mentioned a blog post she wrote titled “Is Your Business Ready to Weather the Storm?” that I want to share with you today.

You can read it here.

It’s about a lot more than making it through a hurricane like we just did or any other type disaster, whether it’s a health crisis or a natural catastrophe there are things you can do to ensure your business will keep working for you until you’re back on your feet. I hope you find it as helpful as I did and that you take some time to think about what would happen to your business if disaster struck.

One of the ways they are keeping their business strong and consistently driving traffic to their website is by offering free content that people like you and I can use to make our jobs easier. It's a GREAT shortcut that most online publishers don’t take advantage of partly because they have NO idea it’s possible to use pre-written content as their own, but we know different 😉

Nicole Dean from Coach Glue is always telling me load those articles up into you blog as drafts and the next time you need to write a quick post, you’re ready and it’s true. It's nice because you can use them as your starting point to create something completely unique and as she likes to say “totally awesome” to feed your readers!

I hope you've gotten some good ideas that will help you make your business stronger and if you're in need of great (FREE) PLR content you can use on your blog, here is a whole page full.

It really will help you spend less time in front of your computer, so the next time you get your hands on a great pack of PLR articles don’t waste any time uploading them to your blog as drafts so you're ready when ever you need to post!

Thank you for reading. I appreciate you and I hope you have a great day. Did I mention how wonderful it is to have electricity again 😀 I'm so glad to be back online!

Until later,
Lisa M Cope

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Monday Minutes #7 – Blog Post Conversions

LisaMCopeFebruary 6, 2017April 7, 2017Leave a comment

Hello and welcome to this week’s Monday Minutes. Each week in this series I am going to share simple tips that you can implement quickly to help your business become more successful.

Monday Minutes

This week’s tip is all about writing blog posts that convert your visitors into raving fans by injecting your personality to your posts. Why, because it's the fastest ways to help you gain the trust of your readers.

If you do a lot of reading online chances are you've come across dry, boring content, and to say it’s boring is putting it nicely. As a writer, you should strive to inform your readers, but you also have to keep them interested and entertained. Adding personality to your writing is one of the best ways to do that. It will also help you stand out from the crowd and more importantly from your competitors.

With that little lecture out of the way 😉 let's look at some easy ways you can make your blog posts burst with so much personality readers will feel almost like they're talking to you in person.

Tell stories

Stories are happening all the time, to all of us. If you have a unique experience on the topic you're writing about then be sure to share it because it will help make your content seem more tangible. If you don’t feel comfortable sharing your own stories don’t worry, third party stories will work too.

Talk to friends, colleges or do a search online find a great relevant story to add to your content. Don’t steal stories, that would be wrong, but you can quote and reference. Just remember the golden rule “when in doubt ask”. Generally, the story teller will be more than happy to let you use their story and thank you for the shout out.

Don't be afraid

Many writers try to make their posts appeal to everyone by staying neutral when they write, which works for reporters who just need to share the facts, but when writing for your audience you shouldn't be afraid to take a stand and voice your opinion in a polite way of course. It will help make your content more interesting. Keep in mind that when you try to please everyone, most of the time you end up pleasing no one!

Keep it close to your heart

Whenever possible choose topics that you know, or even topics you love. When you have a passion for something your excitement and energy comes through in your writing, there's no hiding it. You’ll also have a lot of the information to pull from. If you have to write about something you’re not particularly interested in (which happens when you’re working for a living) then try to find a way to connect with the topic. Look for anything about it that excites you and focus on that.

Have a conversation

One of the biggest mistakes you can make as a blogger is talking AT your readers. It makes them tune out faster than changing a radio station in the car. If you want them to relate to you it's extremely important that you talk to them just like you would a friend.

To help with this, envision your ideal reader, and rather than trying to write to your entire audience, write only to them. Another quick tip is to imagine you’re writing an email rather than a blog post, and your tone will automatically become more personable. Try it you’ll be surprised at how well it works.

If your new to this writing for profit thing it may take some time to develop your own unique personality, so keep working at it. As a blogger, it is one of them most important things you can do to increase your conversions.

I'm so glad you made it all the way to the end of this post. I truly appreciate your time and I would like to give you a little gift! It’s a printable worksheet and checklist you can download use to help you make your blog posts convert better. Enjoy!

No strings – No sign up here:
http://lisamcope.com/blog-worksheet-checklist

If you like this post please comment, share and fill out the short form on this page to subscribe to my list so I can send you even more tips, information and blog updates that will help you grow your business online!

Thank you for reading,
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